Successful designs can use the awareness of colour to communicate with the user. They can give a specific impression, such as middle tones of green, which can have a sensitive impact on the viewer. Green websites feel natural and fresh, which could be beneficial to environmental charities or hygiene products.
The colour green can also have a psychological impact on websites as it can lower blood pressure, stimulate creativity and is an appetite suppressant. These can be taken into account when designing useful websites for organic, healthy and natural products.
This showcase of websites presents the colour green. The colour can be a great ally for websites that want to balance stress and soothe emotions to draw in the right crowd.